Digital Strategy

Carter Media Group helps attorneys engage with their clients online and through social media. Firms do not have to advertise or "sell" all the time. Instead, social media (like its name implies) is a way to be social and network through an online platform. CMG helps attorneys lose the stiff, salesman-like attitude and develop content that is casual, comfortable and tells a story about their firm and what they offer. To develop the firm's story, Carter Media Group interviews past and current clients to hear in their words what they value and what they experienced when dealing with the firm. Then we use this information to create social media content, draft content for the company's website, and prepare blog articles. To track success, we offer reporting, data tracking, and analytics.